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Is the ’10 Year Challenge’ on Facebook a privacy scheme disguised as a meme?

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New Delhi: If you are not active on social media or you do not use such platform, you hardly know about the 10-year challenge. This challenge of Facebook is now becoming quite viral on social media, where people are saying that by adding their 10-year-old photos to today, they are saying, ‘See how we look 10 years ago’. But the way Facebook has been stuck in leakage for the past few months, it seems that this 10-year challenge is also a hoax. Where the users were fooled.

When asked about the 10-year challenge, Facebook said that it has no contribution in it and people have made it viral by themselves, and it is now spreading everywhere. But if facts are discussed, then what exactly does Facebook need for this data? If so, why?

On April 30, 2009, Facebook said that it has 15 billion photos which have been uploaded to the social media platform by its users. But after this 220 million photos were added every week. That is in 2009, the figure was 15 billion. However, now we are in 2019 and we do not know how many photos have been uploaded on this platform so far. But one thing is certain that AI (Artificial Intelligence) has become quite smart now. Today, every company is using facial recognition. Apple’s photo app also performs facial recognition. On the Android phones, Google Photos also matches the App Contact and photos of people. One thing is certain that Facebook is using people’s photos to further strengthen its facial access data recognition.

But why this data needed?

The simplest answer is that Facebook needs this data to strengthen its Facial Recognition Algorithm. In which the person’s facial structure, skin, color, and other things are included. One thing is certain, if you need some good data, then you have to find out in which year the photograph was drawn, then how did you look at that time.

In order to strengthen the Artificial Intelligence of Algorithm, we need a lot of photos where the size of sample photo should be as large as possible. If we ask Google in this matter, then you will know how much effort is required to further strengthen the Google photo algorithm. If you use the iPhone then you will know that people and place sections in the photo app always ask you to add more photos, so that the person can be fully identified.

Technology author Kate O’Neill has questioned this viral challenge and has given birth to a new debate. Writing on his twitter account, she expressed doubt that this challenge is the method of learning for Facebook’s AI mechanism that recognizes faces. After this, the question was raised whether this challenge is not the way to facial data collection.

One thing from this challenge is that it can be a way of stealing your identity in a way.

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Zuckerberg wants to merge WhatsApp to Facebook Messenger

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Facebook CEO Mark Zuckerberg says his company is thinking about the merger of WhatsApp with Facebook Messager. The biggest question since Zuckerberg’s statement is that users who use WhatsApp are piling up on data security. Facebook told that it is working on end-to-end encryption to protect users data.

The end-to-end encryption means that no human can see those messages. User’s data is already protected under the end-to-end encryption on WhatsApp. But to take this feature on Facebook, users have to choose the option of secure messages. So far, Facebook has not provided any end-to-end encryption facility on Instagram.

Talking about the merger, Zuckerberg said, “These three apps will remain separate and the efforts are to bring end-to-end encryption on all platforms.” However, it has not been clear yet that all three apps How the end-to-end encryption will work after the merger. A New York Times report claims that this is a long process. After the change, If Facebook’s user messages to someone who is only on WhatsApp, then the message will remain in end-to-end encryption.

That’s why the threat to privacy

Due to rules regulating the messaging service, Facebook may have to face difficulties by merging it. However, an old Facebook security engineer believes that this step can prove to be good for the protection of people’s data.

But many tech experts believe Facebook can use this data for more advertising. There is also a problem in this merging that anyone on Messenger can connect with anyone without any ID or mobile number. This merger can also threaten the safety of people’s phone numbers.

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People know about you even if you aren’t Using Facebook: New Research

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New Delhi: If you have installed the Facebook app on your phone or used this platform, then there is startling news for you. Research has found that even if you are not on this platform, your friends are leaking your information. Research has been disclosed by the University of Vermont America and the University of Adelaide Australia. It has been said in this research that if a person leaves the social media platform or never joins them, then the posts written by his friends leak 95 percent of that person’s information.

To confirm that, the scientists took out data of 30 million public posts and 13905 Twitter users, to confirm this. With the help of this data, information from a tweet or a tweet from eight or 9 people will be enough to reveal person identity.

When you sign up on any social media platform, you feel you have given your information, but you also leak your friend’s information along with it. This is what mathematician James Bagro believes is part of this research. It was informed in this research that a company, government or an actor can know about any user about his interest in politics, favorite products, religious affiliation, in which information has been shared through his friends. There are also people who have never made an account on Facebook.

A professor said that you can not hide on the social network anymore, while the other feels that you are only controlling your privacy but it is not, because you are controlling your privacy with a lot of people.

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